Client: Confetti Special Effects

Project: Confetti SFX Brand & Site

Project specifics:
  • Branding
  • Site Design

Client location: USA

Link: http://confettispecialfx.com

Confetti Special Effects

The brief:

When the guys at Confetti dropped me a mail I was VERY interested. Confetti Special Effects is a think-tank for advanced real-time graphics research for the video game and movie industry and they’ve worked on lots of AAA titles due to their sheer awesomeness! So creating their new brand and site was going to be a total pleasure. The brand obviously needed establishing first, so the challenging task at hand was to create a logo that represented the essence of a particle system...not an easy task!

The solution:

After quite a lot of groundwork playing around with shapes, objects and all sorts of visual effects to create a symbol, I finally landed on the idea of an ever cycling loop of colour. After a few iterations on this idea I soon struck gold! The guys loved the new brand and we were set and ready for the site! The had to showcase their work and also act as a platform for them to blog about their research. And with some kick ass demo’s to hand, creating the site was a smooth, simple and enjoyable task!

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