Client: Confetti Special Effects
Project: Confetti SFX Brand & SiteProject specifics:
- Site Design
Client location: USA
Confetti Special Effects
When the guys at Confetti dropped me a mail I was VERY interested. Confetti Special Effects is a think-tank for advanced real-time graphics research for the video game and movie industry and they’ve worked on lots of AAA titles due to their sheer awesomeness! So creating their new brand and site was going to be a total pleasure. The brand obviously needed establishing first, so the challenging task at hand was to create a logo that represented the essence of a particle system...not an easy task!
After quite a lot of groundwork playing around with shapes, objects and all sorts of visual effects to create a symbol, I finally landed on the idea of an ever cycling loop of colour. After a few iterations on this idea I soon struck gold! The guys loved the new brand and we were set and ready for the site! The had to showcase their work and also act as a platform for them to blog about their research. And with some kick ass demo’s to hand, creating the site was a smooth, simple and enjoyable task!
Confetti FX have been a long standing client of mine and when I was invited to re-design their site, one that I originally designed many years ago, I was really honoured!
This was a cool one to work with as the brand is soooo funky. All that old school USA flare, pin striping, motorcycles and amazing insignia.