Client: Positech Games

Project: Democracy 3

Project specifics:
  • Branding
  • Site Design
  • In Game UI

Client location: UK

Link: http://positech.co.uk/democracy3

Democracy 3

The brief:

As Democracy 3 is 99.9% UI driven, Positech invited me to creatively direct the look and feel for this soon to be released sequel. The brief was to create a look that would aid the usability of such a text and graph heavy game.

The solution:

We soon realised that 'clean' was the only direction to go, as an open, bright and welcoming creative execution would suit the content perfectly. With the UI and brand nailed down (that will be showcased once the game is released) we utilised the new look on the one page promo site. Again, the site had to accommodate a lot of text so a clean design was key to its success.

FI-Faves...

fully-illustrated-puffr-fave

Puffr

It was a boring Sunday afternoon...it was thundering (I love thunder), raining, and generally, one of those ‘don’t know what to do Sundays’...so I drew a Puffer fish????

fully-illustrated-famous-couture-fave

Famous Couture

I was tasked with creating something contemporary, urban and very much in line with the world of vinyl toys (kid robot etc), but only in this instance, it had to be tied in with the company name Famous Couture, coming from the saying 'Making Jesus Christ Famous'. A tough but fun brief!

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