Client: .NET Magazine
Project: .NET Magazine 182 Build Off ArticleProject specifics:
- Concept Design
Client location: UK
GEN – .NET Magazine
This was great fun once again. It’s been a while since the last build off for .NET mag, so I was overjoyed to be presented with the chance of doing another one. This time it was for an energy provider.
As this is a rather stale subject, I wanted to inject a little politics and passion into the equation, so rather than take the usual approach I created a fictitious company called GEN (Or Green Energy in full) toward the earthy folk of the world and show how a design could house some real personality and appeal to people on a level higher than simply ‘being the cheapest’. I already had a few emails from people regarding the article (thanks everyone...and no its not been to complain about my stupid photo ;) so it looks as though its struck a really positive chord, which is ace, just what I wanted. I always enjoy these projects for .NET Magazine!!
I was tasked with creating something contemporary, urban and very much in line with the world of vinyl toys (kid robot etc), but only in this instance, it had to be tied in with the company name Famous Couture, coming from the saying 'Making Jesus Christ Famous'. A tough but fun brief!
This was my first DJ site, and what a joy! LA’s DJ to the stars, with one helluva client list including huge names such as Jennifer Lopez, Ice Cube, Ludacris and Def Jam but to name a few.