Client: The Joystick Generals

Project: The Joystick Generals Website

Project specifics:
  • Full Website Design
  • Branding
  • Character Illustration
Awards won:

Client location: UK


The Joystick Generals

The brief:

It’s been a lifelong dream of mine to start my own games company, and the wonderful little device that is the iPhone has made this dream possible. Myself and Chris Wilson, owner of decided to join forces and fulfil a dream that we had both shared for so long! But creating a brand, identity and website to represent our dream was no easy task!

The solution:

We knew that the brand and site had to be 2D, as we both LOVE 2D graphics, and plan to only ever create 2D games. We also know that we LOVE retro gaming. So, putting those two things together, we soon realised what the two main influential factors had to be. Surprisingly, the brand came together really quickly and we settled on the look within a couple of iterations. The site then flowed on pretty naturally and we soon had a full identity sat before us! We were overjoyed! There will be a lot more to come from the Joystick Generals, so keep your eyes peeled! I hope the world enjoys our little venture as much as we do.



Silly Little Undead Warrior

Don’t ask, I have no idea. He hee, well, I just got a little caught up in some good issues of ImagineFX, one too many fantasy movies and a couple of great new books, needless to say I thought I’d throw a mix of traditional painting with my usual cartoony style...and got this.

Fat Cow Games

You'll all know how much I enjoy illustrating characters, so when I was tasked with bringing to life a fat could I refuse!


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