Client: Ciplex.com - Concept Contract
Project: The Palms HotelProject specifics:
- Homepage Concept
- Subpage Concepts
- Interactive 3D Flash Feature
Client location: USA
The Palms Hotel
Oh yeah, now this was great, a big glossy casino in Vegas, I mean come on, it doesn't get a whole lot cooler than that! This place is all about partying, glitz, Playboy Bunnies, money and bright lights.
I wanted to make this as visually stimulating as possible, to try and convey the 24/7 party atmosphere of the casino. The top area was a 3D/flash piece, where as you selected a thumbnail from the right, the whole thing collapsed and revealed hundreds of images below whizzing past (further showing the none stop, all action nature of this casino and its buzzing night life) and then suddenly, the one you chose comes flying into focus and fills the space. Great fun!!!!
The Long Dark needs little introduction as just about everyone has heard of it, so lets just say it was a bit fun to work on.
Branding Blush was one of the most natural processes I have ever been through! As soon as I laid my hands on the beta before launch I knew immediately how this brand was going to look!