fully-illustrated-touch-ko1

Client: 6ix Set Studios

Project: Touch KO

Project specifics:
  • Branding
  • UI Design
  • Advertising
  • App Store Graphics

Client location: USA

Touch KO

The brief:

When Adam and Matt over at 6ix Set Studios dropped me a line to tell me about Touch KO, a seriously kick ass new boxing game with a rags to riches storyline and thumping hip hop soundtrack I was totally sold! They needed a brand, overall identity, UI design, App Store graphics, icon and promo advertising from the ground up, it was time to create something street, gritty, and with serious attitude!

The solution:

This obviously had to start with some dark and gritty textures, graffiti and a big dose of attitude! I wanted to logo to REALLY reflect the story, rising from rags to riches, reaching success and in a way, telling the story on its own. With the logo nailed down pretty quickly, we moved on to the look and feel/UI, this was unreal! I loved working on this in just about every way! Once everything here was complete we moved onto the icon, app store graphics and then finally some advertising to re-skin the touch arcade website as part of a large promo, ace!

FI-Faves...

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Chillingo

I first worked with Chillingo when I did the UI and branding work for Touch KO for the iPhone, so when they got in touch about designing their new website, I was rather excited!

fully-illustrated-london-fave

Fiery Paths

This shot was a tough one, I took roughly 40 shots from just about every angle I could find through a hotel window overlooking London. From here it was a case of trying to stitch the images together.

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