Client: Cascadia Games
Project: Cascadia Games BrandingProject specifics:
- Character Illustration
- Website Design
Client location: USA
This was SUCH a wonderful project! I love illustrating characters, but this grizzly bear for Cascadia has to be one of my all times faves! Cascadia Games have quite a meaning behind their name, so there was a lot to accomplish within the brands feel. The bear couldn't be too cartoony, or too realistic and had to portray both strength, courage and power without looking mean, nasty or overly scary. I ended up taking a lot of influence from Disney with this character, as those guys always manage to make great heroic characters that give off both gentle and strong vibes. You know how Simba goes from being a shaking little kitten to becoming a powerful heroic Lion that defends his friends? Well, that was what I wanted the Cascadia bear to do. This was a wonderful project as I explored a style I've never experimented with before. Very fulfilling! Overall this was a fantastic challenge and one that both the client and his fan base were really happy with!
I was tasked with creating something contemporary, urban and very much in line with the world of vinyl toys (kid robot etc), but only in this instance, it had to be tied in with the company name Famous Couture, coming from the saying 'Making Jesus Christ Famous'. A tough but fun brief!
This was a sample for a potential 'other language' version of Sonica. This was for the proposed Sonica Mandarin.