Client: Fat Cow Games
Project: Fat Cow BrandingProject specifics:
- Cartoon Character Branding
Client location: USA
Fat Cow Games
Fat Cow Games required an all new cartoon illustrated brand and when I was invited to create the guy, I was rather excited...as lets face it, creating a crazy looking fat cow is pretty damn fun! We wanted to inject some craziness into this bovine beast too, to make him a little off the wall, so we decided to let genetic modification do its worst. This cow is a bizarre mix of a bull and a cow, taking the features of both to create an all round badass! Udders and horns, its the future of cattle!
This was an excellent pitch allowing me to explore some new ideas in 3D Studio Max. I had been chomping at the bit to amalgamate my cartoon illustration and 3D skills into one visually exciting project...and this was it.
Creating the UI concepts for Haypi Dragons was too much fun, primarily due to doing this straight after the in game art concepts :)