Client: Gaming Dead
Project: Gaming Dead Character BrandingProject specifics:
- Character Branding
- Site Design
Client location: USA
Rather than the usual video game news site, Gaming Dead is geared toward the darker side of the games industry, the horror genre! The site needed a new, grim character based brand and a creepy menacing site design too. We settled on the idea of a scalped, brain exposed zombie office worker! What an ugly fella this guy turned out to be! With the character branding sorted, we moved onto creating his home and playground, the website! This was so much fun to work on as it’s been ages since I created a zombie character. So if you like the darker side of the gaming world take a wander over and have a read. Great little project!
This site was ace to work on and after playing the game so much I just had to inject as much of that excitement into the design as possible. So overall this was intended to feel like a high paced, neon filled futuristic sports battle zone.
16th Century London and rich art style made this a rather special little project!