Project: Cartoon Illustrated Branding
Client location: USA
This was a fab little branding job! I was asked to create a cheeky devil character for a new site due to be launched this year. The brief was to keep him devilish, cheeky and fun, with a little edge too. It was nice to have a play with a character that has a ‘dark’ background, as most of my characters are usually happy, smiling little bundles of fun, this dude has a daaaaark side…oooooohhhhhh.
This was a cool one to work with as the brand is soooo funky. All that old school USA flare, pin striping, motorcycles and amazing insignia.
Fantastic project! The goal here was create a forum & brand that had some serious visual punch and broke away from the typical stale gaming forum environment!